About Anna
Anna De Souza is a television host, digital and broadcast journalist, producer, editor, (and mom to many!) covering lifestyle, technology, and beauty. Uncovering tomorrow’s trends today, Anna is lucky enough to test wearables that calculate calories through your skin, and slather on beauty innovations that may soon earn its keep in a bathroom cabinet near you.
When not snacking her way through the cobblestone streets of Philadelphia with her hubs, twin daughters, and baby boy — you can catch Anna hosting Anna’s Answers on Yahoo! Life, writing, producing, and editing Get It Together, Crazy Kitchens, and Kids in the Kitchen for Today All Day, and co-hosting shopping segments for Inside Edition.
Anna has contributed to The TODAY Show, the Dr. Oz Show, The Doctors, Daily Mail TV, Access Hollywood, Good Morning America, the Rachael Ray Show, New York LIVE on NBC, FOX & Friends, Good Day Philadelphia, the PIX Morning News, Martha Stewart Radio, Fast Company, U.S. News & World Report, Allure, the New York Post, has covered the red carpet live, and repped several brands on QVC. She’s served as a media spokesperson for national brands Target, Sam’s Club, eBay, Mercari, KAY Jewelers, Jared, and more.
Anna has penned essays on IVF and infertility as well as health-centered pieces focusing on stroke and stroke awareness after suffering a retinal stroke while pregnant with her daughters.
She and her family have appeared in national advertisements for Verizon, Skip Hop, Chicco, Walmart, Stride Rite, Brother Printers, Ubbi, Panasonic, Ocean Prime, and more.
Anna began her career in the magazine and book publishing industry handling communications on behalf of Fitness, More, and Ladies’ Home Journal magazines and for fashionable coffee-table book giants Assouline, Rizzoli, and Abrams Books. Born in Rio de Janeiro and fluent in Brazilian Portuguese, she graduated with a B.A. in Psychology from Rutgers University as a member of Phi Beta Kappa Honor Society.
Portfolio
Flash deals on Inside Edition.
Anna has served as a national spokesperson for MorningSave for over five years, hosting on multiple shows including Daily Mail TV and The Doctors.
Lifestyle reporter.
Anna covers lifestyle, beauty, parenting, and more for TODAY and other broadcast and streaming platforms. Check out her latest for Shop TODAY.
Custom
advertorials.
Partnering with CBS Paramount, Anna scripts, films, and edits :30 and :60 brand spotlights that air nationwide. Clients include OLAY, Smithfield, Wholly Guacamole, Shaklee, Nature Made, Lanolips, Hyatt Resorts, HERDEZ, neuLASH, tonies, and more.
Hosting, Get It Together.
Anna’s Get it Together series for TODAY All Day dished out practical advice to save you money and get you out the door faster.
Anna’s Answers on Yahoo! Life.
As the host of her eponymous shopping series, Anna is your smart shopping guide for all things home, car, kids, and kitchen.
Consumer expert.
As a trusted consumer expert, Anna reports on the latest shopping trends and translates her findings to help you budget wisely.
Savvy gifting.
Anna has served as the media spokesperson for KAY, Jared, and Zales for three years and appeared in over 100 segments for the national jewelry brands.
Editor and Producer, Kids in the Kitchen.
Producing, scripting, directing, and editing, Anna has brought to life several series for TODAY All Day including Kids in the Kitchen, Crazy Kitchens, and more.
Mom Being Mom.
Anna and her littles have appeared in spots for Ubbi Baby, Skip Hop, Chicco, Stride Rite, and more.
Bylines &
essays
TODAY
TODAY
Yahoo! Life
TODAY
TODAY
TODAY